Join me for an ArtsJournal online discussion:
LEAD OR FOLLOW: Increasingly, audiences have more visibility for their opinions about the culture they consume. Cultural institutions know more and more about their audiences and their wants. Some suggest this new transparency argues for a different relationship between artists and audience. So the question: In this age of self-expression and information overload, do our artists and arts organizations need to lead more or learn to follow their communities more? Twitter hashtag is #leadorfollow.
In my initial post, I argue to follow, at least for now:
Institutions can learn by following…and following they must, for now
By following, I mean observing.
Institutions are not static. In fact, the best of them are living, breathing places from which there is a great deal of interactivity. Key to assessing one’s impact is to understand the nature of this interactivity at every level. By keen observation, one only begins the process of trying to suss out the importance and meaning of art and culture today. Unfortunately, many leaders operating in today’s cultural sector lack this ability.
To learn more, go to ArtsJournal and join in the discussion!
by MiJin Hong, Director of Academic Affairs and Program Development, GLI
